Eco-Chick · The modern girl's guide to living green & fabulous.

Serious Style to Save You

by Starre Vartan · 06/15/06

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There’s a gorgeous new e-zine out of foggy ‘ole England! (I swear the Brits are way ahead of us when it comes to making green look great.) Style Will Save Us comes from  some of the same fine folks that brought us Ergo Living, a fabulous (but short-lived) print eco magazine.  a small London-based team headed by Virginia Rowe.

And I LOVE it. It’s gorgeous. It has lots of great content. Every story tells you why whatever they’re reporting on is “good for you” and “good for the environment”. It is available digitally only (‘no paper here, we’re saving trees’) OY! Did I mention it looks fabulous?

I mean, who doesn’t love a mag that has a whole feature on re-loving terrycloth! And really hot clothes that are fair-trade Ugandan organic cotton, and the funkiest looking deoderant I’ve ever seen! Yes, I’m gushing. It’s like if H&M went eco (Hint, hint, initialed importer of lovely vestments….)

I’ll certainly be keeping my eye on this one!

Tags clothes, cotton, London, magazine, Organic, organic cotton, paper, style, Tea, trees, trike

Starre Vartan is the founder and editor-in-chief of Eco-Chick and author of The Eco-Chick Guide to Life (St. Martin's Press). A problogger and oft-quoted green living expert who has been featured in the NYTimes, Elle, Glamour and Whole Living, she is a contributor to The Huffington Post, Inhabitat, and Hearst's The Daily Green, and is currently editor-at-large for Coco Eco Magazine. An active ecofashionista, she has style edited for Plenty magazine and coordinated runway shows. She splits her time between Connecticut and NYC and calls Sydney, Australia her second home, even though it was her first (as that's where she was born and most of her family resides). When not writing, blogging, or researching her next book, she is trailrunning, trying to cook, or snowboarding.

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3 Comments on “Serious Style to Save You”

  • Virginia Rowe

    Hi Starre – thanks for the fabulously complimentary feature on our new online magazine Style Will Save Us! But I thought it was important for me to butt in at this point…..

    WE’RE NOTHING TO DO WITH ERGO MAGAZINE!!!!! I’ve never even heard of it!!! And this seems to be spreading on to other sites too – where did this come from?!

    Anyway, just so that you all know: I’m the founding editor, my little team and I are based in London and we want to take all the credit for ourselves!!!

    Thank,

    Virginia
    Editor
    StyleWillSaveUs.com

    06/19/06 » 2:13 am »

  • starre

    Sorry about that!! See correction…

    06/19/06 » 6:52 am »

  • Jill Danyelle

    I too am happy to see this magazine. I’ve received a couple of emails about it already. And while I love the Brits and their style, some of us right here in your own backyard have been dedicated to ‘making green look great’ for awhile.

    I’ll let the most of the others fend for themselves and just shamelessly promote myself. If you haven’t already seen the treehuggertv piece I did on sustainable style you can check it out here… not to mention you should watch the one on Swap-o-rama-rama. Plus, fiftyRx3, while a blog, not an e-zine, is one of the most green fashion focused sites on the web. (I’m really tooting my own horn, huh!) The site has undergone a recent redesign to shake off it’s spotty blogger template and continues to be updated.

    Also, stay tuned for more pages dedicated to green fashion brought to us by forward thinking editors, such as those over at NYLON.

    06/20/06 » 6:58 am »

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