Eco-Chick · The modern girl's guide to living green & fabulous.

Schwarzenegger: Fake Environmental Hero?

by Kimberly Jordan Allen · 04/19/07

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While the current Governor of California enacts some positive environmental initiatives, some feel he continues to toe the line of big-business consumerism, exemplifying a smurfy kind of eco-consciousness that allows one to avoid some tougher choices and keep running up that Fred Segal credit card.

Bill Walker of the Environmental Working Group has written a scathing piece for AlterNet attacking Governor Schwarzenegger’s new and improved brand of ‘Eco-Yuppy’ environmentalism. After seeing Arnold on so many “green” magazine covers lately, I was wondering when we were going to see more backlash.

Maybe making environmentalism sexy, as Arnold says we must do, is a good way to raise awareness? Positivism has been known to invoke change. Then again, branding hip environmentalism might not be the most constructive form of revolution. Either way, Walker’s article is an interesting read.

Tags business, car, consumerism, farm, health, magazine

Kimberly Jordan Allen is a freelance writer focusing on health and wellness. Kimberly's work has been featured in E/The Environmental Magazine, NY Spirit, Check Biotech, and the Organic Consumers Association website.

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