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Eco Fashion News of the Week: August 28, 2009

by Starre Vartan · 08/28/09

hanes-shirt

Treehugger’s reporting that Hanes is going to start making their inexpensive undies from hemp? Awesome! But Why now? It’s ECOnomics at work:

Because Crailar (the hemp-derived fabric) shrinks far less during production than cotton, its final cost is closer to regular cotton than organic cotton, which is 60 percent more expensive than its conventional counterpart.

If Crailar could be commercialized, says Matt Hall, vice president of external communications at Hanes, it would mean being able to produce organic fibers for everyday products at competitive prices. And considering that hemp grows faster and requires less water than cotton, the plusses keep adding up.

Kate Goldwater’s awesome TOTALLY recycled designs were featured on CNN’s Headline News this week! Congrats Kate! You can visit her store, AuH20, on the LES at 84 E. 7th St. between 1st and 2nd Avenue.

summeranniehall

Summer Rayne Oakes channels her inner Annie Hall!

Tags AuH2O, Hanes, News, Summer Rayne Oakes

Starre Vartan is the founder and editor-in-chief of Eco-Chick and author of The Eco-Chick Guide to Life (St. Martin's Press). A problogger and oft-quoted green living expert who has been featured in the NYTimes, Elle, Glamour and Whole Living, she is a contributor to The Huffington Post, Inhabitat, and Hearst's The Daily Green, and is currently editor-at-large for Coco Eco Magazine. An active ecofashionista, she has style edited for Plenty magazine and coordinated runway shows. She splits her time between Connecticut and NYC and calls Sydney, Australia her second home, even though it was her first (as that's where she was born and most of her family resides). When not writing, blogging, or researching her next book, she is trailrunning, trying to cook, or snowboarding.

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3 Comments on “Eco Fashion News of the Week: August 28, 2009”

  • Melissa Kay

    I have been looking for a dress exactly like the first one in the still of the video. Eco-Chick…you always save the day (and the Earth!)

    My apologies or going a little off topic, but with eco-friendly clothing on the brain, I had to share these adorable booties with others who might care: http://www.shop.com/100+Recycl.....5-p+.xhtml

    A little pricey, but I’m definitely gifting those next time I go to a baby shower (in a Kate Goldwater original of course ;)

    08/28/09 » 11:37 am »

  • |

    [...] Eco-Chick has rounded up some Eco Fashion News from around the web! [...]

    08/29/09 » 8:41 pm »

  • Eco Chic Weekly - 29th August ‘09 | Green Girls Global Blog

    [...] Eco-Chick Keeps us updated with the week’s eco fashion news. [...]

    08/30/09 » 6:04 am »

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