One of eco label Ajna‘s guiding principles is:”A life of simplicity and non-interference with natural events” which is certainly evident in their designs. This ‘transformational style’ is free flowing, feminine, simple and flattering.
The newer label specializes in using only certified organic and sustainable fabrics like cotton and alpaca. Along with working with artisans for some of their pieces, they are looking to create a “holistic socially conscious business model that strives to inspire, nourish, stimulate and connect each and every person involved in the process and product.” LOVE.
The label is also working in collaboration with the Millennium Promise organization and part of the sales profits go to the project.