Adrover · Eco-Chick

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Win a Beautiful hessnatur Tee Designed by Miguel Adrover!

This is the beautiful t-shirt in organic cotton that Miguel Adrover of Hessnatur designed for the Grameen Foundation, a $20 value.

Miguel Adrover is well-known in fashion circles for his fantastic and timeless creations, and he is now the designer behind German brand hessnatur. We’re going to be giving one women’s (medium) designer t-shirt away to a random winner (enter to win by commenting below).

hessnatur, the leading global pioneer in organic apparel have joined forces with Dr. Muhammad Yunus, founder of the Grameen Foundation and 2006 Nobel Peace Prize recipient, to launch a limited edition tee shirt designed by hessnatur Creative Director, Miguel Adrover.
The tee shirt, which will be priced at $20, will be made by Grameen Knitwear in Bangladesh. With every tee produced, hessnatur guarantees a 40% bonus over fair purchase price and donates 25% from the sale of each shirt to the rural education project of the Grameen Foundation.
The partners, who share a belief that the combination of microcredit and education can be an effective tool in fighting poverty, have merged Dr. Muhammad Yunus’ revolutionary microfinance program with the expertise in organic farming practices of hessnatur to help improve both the living and health conditions of workers in one of the poorest regions in the world.
In Dr. Yunus’ words, “poverty is the absence of all human rights. The frustrations, hostility and anger generated by abject poverty cannot sustain peace in any society. For building stable peace we must find ways to provide opportunities for people to lead decent lives.”
Empowering people to make change is fundamental to both hessnatur and Grameen, and the graphic symbol and statement, “The world in your hand,” was created by Adrover to highlight how the importance of a simple decision, such as purchasing an organic tee shirt, can sanction communities to protect nature and preserve the future of the planet.
Adrover explains “my designs have always been rooted in my observations of the world around me and I believe that fashion must reflect the harmony between humanity and nature. It may not seem that a tee shirt would mean so much to a fashion designer. But, since I believe that the world is in our hands – that we must take responsibility for all that we do – this is more than just another tee.”

Good luck! Contest closes at midnight, EST May 29th. Be sure to comment below to enter to win!

You can also buy the shirt (there’s a men’s version too) on the hessnatur site.