Lexus · Eco-Chick

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Lexus and CFDA Team Up for New Eco Fashion Challenge

The best part about the fete hosted by Lexus Hybrid Living and the Council of Fashion Designers of America (CFDA) last week wasn’t the gorgeous people or the free-flowing cocktails, or the serious NYC party vibe at the Skylight West. It wasn’t even the always-adorable Strokes drummer, Fabrizio Morretti’s DJing skills.

Fabrizio Moretti, drummer for the Strokes, and friend.

It was because all the fabulous people came out to celebrate eco fashion, presented in different ways by designers both known for their green cred- and not, which meant that conventional designers (and designers’ muses, followers and fans) got a serious dose of what it means to produce clothing in a way that doesn’t trash the planet in the process.

Costello Tagliapietra, winners of the inaugural Lexus/CFDA Eco Fashion Challenge

Three winners (from ten nominees) walked out of the party with $25,000 each to put towards their collections (no small prize in a fashion, where the two other major funds for newer designers include the $30K CFDA prize and the $25K Ecco Domani award ). Winners included jewelry designer Monique Pean, famous for her fossilized walrus tusk and recycled metal creations, Costello Tagliapietra, who use the super low-impact Air Dye process on their pieces, and Maria Cornejo, a Michelle Obama fave.

Monique Pean, winner of the inaugural Lexus/CFDA Eco Fashion Challenge
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designer, eco fashion, Fashion, Lexus, NYC

Lexus Teams Up with Eco Fashion Trailblazer Linda Loudermilk

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by Starre Vartan · 07/26/10

The Luxury Eco driving glove by Linda Loudermilk is hand crafted in the USA to superior standards. The glove is constructed from recycled water bottles, reclaimed leather, and Mud Dyed Cotton.

Eco-luxe designer Linda Loudermilk, a Lexus Dark Ride partner, designed the beautiful Luxury Eco driving glove (above) especially for the company. The glove will eventually be available to all shoppers but it is now part of a limited edition run and being offered to Lexus Dark Ride cardholders at 20% off.

What is Dark Ride? Well, first it’s an interactive short film where you sit shotgun next to indie bad boy Norman Reedus (it’s actually really fun, like an updated Choose Your Own Adventure). But then it’s an affinity card, The Lexus Dark Ride Card, for which they lined up some cool hotels, nightclubs and fashion partners that offer anything from “off-menu” cocktails and major discounts to limited-edition items, inspired by the company’s latest hybrid, the CT 200h.

If you’d like to get your hands on a pair of these gloves (haha!), you can try your shot at procuring the Dark Ride card. Available while supplies last by emailing info (at) lexusdarkride (dot) com.

car, eco fashion, Fashion, hybrid, Lexus