Eco-Chick · The modern girl's guide to living green & fabulous.

Behind the Scenes of the Project Green Search Model Competition Finals

Project Green Search, the first-ever green model competition, has a winner! Rachel Avalon hails from Los Angeles, California, and beat out over 130 other serious contenders for her new title as Green It Girl (read more about Rachel and her plans here). But before the winner was chosen, there were activities, photo shoots and some very good times.

The Ten Gorgeous (and Green to the Core!) Finalists Photo by Courtney Dailey.

Judging Project Green Search was lots of fun; I got a chance to go to most of the activities with the finalists and got to know them; what an impressive group of young women! From an Indy racecar driver to a natural nutritional counselor, to a college activist and an environmental educator, this was a talented and driven group of contenders. And as you can see, all of them were gorgeous too! The judging crew and I (see below) had our work cut out for us.

The judges! From left to right: Michael Zaliski, CEO of Omniquest Media, Anna Griffin, editor-in-chief of Coco Eco Magazine, Starre Vartan, author and publisher of Eco-Chick.com (I’m wearing an organic cotton dress by Doie), Remy Chevalier, Co-founder of Project Green Search, Deborah Lindquist, ecofashion designer, Josie Maran, former model and force behind Josie Maran Cosmetics, and Darren Moore, host of AlterEco and founder of Ecovations.

Day One: I got a chance to meet all the girls at a breakfast at our hotel, The Standard on Sunset Boulevard. Everyone was so excited to be there, and Taryn from EcoDivasTV started filming right away, and off we went!

Vanessa Meier even looks gorgeous in curlers! At Shades salon in LA. Image by Remy Chevalier for Lu Magazine.

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Greenopia: The Ultimate Green Guidebooks

If you are lucky enough to live in or around New York City, San Francisco or Los Angeles and are on the hunt for an all-natural hair salon, organic locavore restaurant, recycling center, green realtor, ecofashion boutique, or even, ahem, Earth-friendly burial services, the Greenopia guides are the one-stop guide to green businesses in your area. (I use the NYC guide all the time!)

Each business is leaf-rated from 1 to 4 leaves: more leaves mean the company is greener- the criteria for each category- restaurants and bars, salons, financial services, chocolatiers, green builders, and more, is different, so what makes a cafe get four leaves, and a dry cleaner are different. All the listed buildings have been vetted by Greenopia staff, and checked by the board of advisors in their area of specialty, so these are ratings you can really trust. Nobody pays to get listed in the books or the website.

In addition to being able to search tons of categories and listings in each of these cities (lots more cities coming soon), you can check out local and national green news and restaurant reviews in the Greenopia Eats It Up blog, the Green Gripes blog, which is all about how to solve those little green problems, and read through inspiring interviews of all sorts of cool green people like green media star Simran Sethi and raw food guru David Wolfe.

Wind Farms: Beauty or the Beast

I took this photo of the wind turbines in Palm Springs, CA

I’ve heard the two windiest spots on our planet are the Coachella Valley of California and South Africa. The wind in California has prompted the installation of thousands of windmills in the Coachella Valley, which generate electricity for nearby Palm Springs and areas spreading toward the Los Angeles basin.

Standing majestically, like some invasive alien lifeform or uniform militia, the windmills have now become the major landmark of the Palm Springs region. Assembled in the desert like something out of a Pink Floyd movie, with towers as high as 150 feet and turbines as wide as the wings of a 747, the windmills are striking.

The American Wind Energy Association calculates there is enough available land in the Midwest or in just 100 square miles of Nevada’s windiest regions, to house enough wind farms to supply the energy needed to power the United States. The U.S. has been slow to move into wind power, although it is now picking up significantly. In the early years of development, windmills were simply too expensive to produce, install, and maintain. However, over the last ten years, the expense of windmill power has dropped over 80%. Following in the footsteps of progressive countries, such as Denmark, where over 10% of energy is windmill generated, the U.S. has finally been increasing wind energy production.

There are three main arguments against wind farms:
-the environmental impact of the windmills
-energy used to produce and store energy
-the usual NIMBY (Not In My Back Yard) syndrome.

As far as the environmental impact goes, massive turbines can disrupt local ecosystems and wildlife. For example, flight patterns of migratory birds have been altered and birds have died due to collisions. A solution to this is that wind farmers and scientists are working together to avoid placing windmills along flight and migration paths, while also working to avoid endangered plant and animal territory.

The production of the windmills is not without the depletion of non-renewable resources. The storage of the energy harnessed requires battery use, which means toxic waste. The windmills can be massive, which requires large transportation services as well as the use of raw materials to build them.

As for NIMBY, the windmills can cause a fair amount of noise pollution. Besides noise, some people consider windmill farms eyesores. Some people think these problems can be avoided through decentralization of power generation. By going ‘off the grid’ and building homes in windy areas, people can have their own windmills right in their back yard. (RITBY?) Excess energy can be sold to local utilities, which makes the turbines a good long-term investment.

In this time of climate crisis, utility companies need to be willing to participate in a metering program in order for this to happen and right now, the U.S. still has a far way to go before this works as well as it could. Energy utilities generally only pay 35-40% of the retail rate (due to government energy subsidies.) This could be interpreted as a way to dissuade individuals from pursuing this type of self-sufficiency. Wind certainly seems to be a better option, in comparison to coal, oil or nuclear energy.

A Bottle of No Thanks, Please

Bottled water is so easy.  It’s water, in a bottle, genius!  I remember when it was chic and served in the finest restaurants.  Then one morning I woke up and my mother told me we were getting a water bottle for the house.  No longer was the tap good enough.  After another five years or so she didn’t want to wait for the Poland Spring man to deliver our weekly allotment of water, so there it was: bottles upon shimmering bottles in our refrigerator.  People come to our office for a meeting or you head off to a job interview and what to they offer?  A bottle of water.  It’s like an angel on your shoulder wishing you the safest and most comforting taste of pure H2O.

Never once did I ask myself, “What’s wrong with bottled water?”  Not until I realized how many bottles collected into my recycling bin.  Trash is a funny thing, one moment it’s in your kitchen and the next it vanishes.  Presumably we trust that our trash goes…Well, I don’t really know where I thought my trash went.

I recently read the book, The World Without Us, which contained an entire chapter dedicated to the evils of plastic.  It turns out that all the plastic we use and love, (hey I have to admit that it’s nice when you can drop a bottle without it shattering all over the floor), ends up in our oceans, and takes about a gajillion years to decompose (maybe I’m exaggerating, but I doubt it).  The impact it has on the fish, mollusks, birds and plant life of the sea is completely shocking and promises to change the ecosystem as we know it.  There really is no known half-life for plastic.  It breaks into little pellets sure, but how does it react with the natural world, and what does it become as it degenerates? 

One of the big offenders is the bottled water industry.  We’ve become as addicted to bottled water in recent years as stockbrokers in the 80s were to cocaine.  In fact every restaurant I enter now offers bottled water both flat and sparkling, and then almost disdainfully, they mention that tap is available too.  They make you feel like an idiot if you order the tap water.  They make you feel cheap, plebian.  I always answer, Los Angeles’ finest. 

Tap water was important when I was a kid, not just to stay hydrated, but because the water supply contained fluoride.  Many bottled waters don’t contain fluoride and this is leading to children with unhealthy teeth.  The reason being…You guessed it, bottled water.  Fluoridated water is free from our taps, and makes your kids’ teeth happy. Most bottled water does not contain fluoride. 

Lewis Black, the comedian, sums this entire bottled water thing up quite hysterically by saying we’ve sullied even our most ample and free resource.  About 70% of the planet is covered in ocean and 2% of the earth’s water is fresh water.  To put that in perspective, there are roughly 326 million trillion gallons of water on planet earth and 2% is fresh.  That’s a lot of fresh water.  And somehow we’ve agreed to pay our hard earned money for this gift of nature.

And, upon agreeing to buy this water we’ve also created a cost that nature must pay…We pitch in 38 billion bottles of water a year, roughly $1 billion worth of plastic.

But, enough with the depressing stuff.  On with the progress!

There are restaurants rebelling against these industries and while blindly voting with your dollar is not advised, supporting the fight is.  In San Francisco, there is a new trend: high end restaurants serving carafes of filtered tap water.  In some cases they even carbonate the water themselves.Glass carafes served into glasses of water equals much less waste. So we applaud these restaurants and suggest that you demand the same from your restaurant in your neighborhood.

So, find out what restaurants in your area do this.  If your favorite one doesn’t, then urge them to.  We can make a change, I think.  We just have to want to.  And if anyone tells you bottled water is better, tell them they’re wrong.  Free, clean, healthy water is a privilege.  In some countries it’s impossible to find.  Save the money you spend on water to buy something that can actually help you save those pure, crystalline springs they harvest all that clean crisp water from.

Oscars Still Light Green

Well, the Oscars are over, and while there’s just no way that a party this big can be environmentally-friendly, efforts were made to make this Oscar greener than ever (though the website doesn’t detail exactly how impacts were reduced), it says:

This year, the Academy, the Oscar telecast producer Laura Ziskin and the entire production team endeavored to select supplies and services with a sensitivity toward reducing the threats we face from global warming, species extinction, deforestation, toxic waste, and hazardous chemicals in our water and food.

Independently, some stars did try to reduce their impact where they could, most notably by getting to the big event in a hybrid or other kind of alternative transportation (I’d love to see biodiesel shuttle buses in the future!), in a campaign by Global Green called Red Carpet/Green Cars.

And of course, Al Gore’s speech got a lot of claps and supportive hollers at the party I went to last night. Serious….and funny!

From this Reuters article, following is a list of some of the leading green celebrity players (and I have to mention, where are the women? This list is really dominated by the guys….):

- ROBERT REDFORD: 30 years on board of Natural Resources Defense Council,
founder of Sundance Preserve, winner of 1993 Earth Day award, 1987 United
Nations Global 500 award. In April 2007, launches weekly three-hour slot
called “The Green,” dedicated entirely to the environment, on his Sundance
TV channel.

- LEONARDO DICAPRIO: started the Leonardo DiCaprio Foundation in 1998 to
promote environmental issues, drives a hybrid car, currently writing and
producing a feature length documentary on global warming called “11th Hour.”

- BRAD PITT: co-creator of design competition to build 20 affordable,
reduced energy, environmentally friendly homes in New Orleans.

- STING: founder in 1989 of Rainforest Foundation to protect rain forests
and their indigenous peoples.

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