Project Green Search

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Eco Chick’s Heroines for the Planet: Aysia Wright

The lovely and fabulous Aysia Wright

She founded one of America’s first dedicated eco-fashion online shops (and an Eco Chick fave!), The Greenloop, and led the search for the new green “it” girl. Now, we’re turning the spotlight on trailblazer Aysia Wright herself to learn more about what’s next for The Greenloop and Project Green Search, and her must-have wardrobe staples.

Stephanie Rogers: What are your top 3 must-have fashion staples, and why?

Aysia Wright: I’m a super casual person, so for me, whatever those staples are have to be comfortable, practical and nearly seasonless. You won’t see me glammed up very often, so this is truly going to be about staples. As most who know me know, I live in my ‘pre-loved’ Frye boots, so for 1, I’d say a great pair of boots that work with a variety of outfits…or at least you can pretend they do.

Number 2 – a great pair of jeans that fit you well in all the right places, lend length to your legs, make your butt look great and can go from casual to dressed up, meaning a good dark wash, not weathered.

Number 3 – a racer back tank. Wear it alone to show off sexy shoulders, or double duty over a long sleeve fitted tee for definition, color, contrast. See. So very basic, no frills for me.
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Eco Chick Heroines, eco fashion, Fashion, interview, Project Green Search

Meet Rachel Avalon, Project Green Search’s New “It” Girl

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by Starre Vartan · 11/16/09

Rachel Avalon wears a Stewart + Brown neck cuff and organic cotton dress.
Image by Todd Westphal.

Rachel Avalon is our new green “It” girl! Rachel won the inaugural Project Green Search model competition (read more about the contest here) and she is as excited as a green girl could be. She says about winning:

I recognize that there are countless, amazing people out there who are making a real difference through simple steps, policy changes, career paths, the media, products, and volunteerism. I am just honored to be a part of the process and to have this kind of platform to inspire more people.

Rachel is a green living, detoxification and holistic nutrition expert and her unflagging energy and enthusiasm throughout the PGS competition proved that (it was a long and tough 2 days, during which the finalists guerilla gardened, shot reams of photos, modelled in a runway show, and more). With her new position, she hopes to influence even more people to go green:

I really hope to make the most of 2010. So often you hear people in the green movement joking about preaching to the choir. My hope is to dramatically expand that choir and get everyone singing!

activism, eco fashion, Project Green Search