Who We Are

About Eco Chick

Eco Chick is the Internet’s first site covering green fashion and beauty for women, and has been publishing continuously since October, 2005. Starre Vartan is the site’s editor and publisher, as well as author of the site’s companion book, The Eco Chick Guide to Life: How to Be Fabulously Green, which was favorably reviewed in the New York Times Style section when it debuted.

Our main intention is to inspire readers toward a healthier, more sustainable life (which we think means a happier life too). That includes slowing down, unplugging, getting out, going in, making mistakes and moving on, being choosy, doing research, and growing every day. Rest and relaxation are real and important, and so is time with friends and family. We love local food, farmer’s markets, independent designers, handmade everything, and connecting with where our stuff comes from and who makes it. We especially love inspiring women who keep us on our toes and asking questions.

We come from the Earth, and we all return to it. Let’s make our time here as rewarding and amazing as it can be, without using all our grandchildren’s clean water and topsoil in the process. They’re going to need those things too. The birds, insects, redwoods, foxes, bats, seaweed, snails and tigers deserve to be here just as much as we do, and natural spaces deserve to exist for their own sakes, not just to please our eyes or desires. Being an Eco Chick means doing what you can, in your life, to keep all life on Earth healthy and green. With smarter choices, innovations, community action and plenty of love, we can figure it out, do the right thing and have a great time too.

Eco Chick has been featured in Whole Living, Glamour, Marie Claire and Self magazines, as well as the Christian Science Monitor, USA Today, The New York Times, Elle.com, Treehugger.com, Ecosalon, and many more online sites.

Eco Chick Escapes, all about ethical and stylish travel for women, is Eco Chick’s sister site, and soft-launched in March, 2011.

About the Editor and Writers of Eco Chick

Starre Vartan, Editor-in-Chief and PublisherYou can learn more about Eco Chick founder Starre Vartan, a speaker, teacher and expert in online communications and eco fashion, natural beauty, ethical travel and healthy living by checking out her site.

Lindsay E. Brown, Managing Editor and Head of Business Development Lindsay E. Brown is the managing editor of Eco-Chick and the co-author of the just-published “Don’t Hook Up,” a savvy career guide for college grads available on Amazon. Lindsay regularly contributes to LauraTurnerSeydel.com, EarthHour.org, Eco-Age.com and Ecover US, and has written for publications like Edible and Cottages & Gardens. She pens the popular interview series “Heroines for the Planet” on Eco-Chick to share powerful stories of world-changing women.

Haley Sherif, Junior WriterNew York City student Haley Sherif is always on the move. Whether it be in-between classes, events, or a quick run for errands she only feels good when she takes the time to look good. She’s the founder of The Fashion Dish, a fashion blog where she writes daily. She’s also a recent contributor to The Huffington Post.

Liz Blake, Spring 2012 InternLiz Blake is a designer of conscious culture and evolved lifestyle, inspiring an awesome future.

She is a graduate of NYU, with a self-designed BA in Holistic Health, focusing in consciousness studies, Jungian psychology, nutrition, and art. She also earned a certificate as a Holistic Health Coach from the Institute for Integrative Nutrition as well as a Yoga Teaching Certificate, 200 hr RYT. In addition, she is a certified Reiki Master.

After her formal studies, Liz traveled the world exploring alternative lifestyles and ways of being in harmony with the earth. She lived in the Peruvian Amazon and the Sacred Valley, with eco-conscious permaculture communities in Brazil and Jamaica, and moved through the West Coast tribal culture. In addition she is a friend of Growing Heart Farm in upstate NY. Through these experiences, she has gathered an abundance of inspiration for designing a thriving future.

Liz is currently based in New York City. As a chef for Organic Avenue, she continues her study of healing foods while nurturing a conscious relationship with the earth. She offers services as a chef and nutritional coach, focusing on the art of transformation through our relationship with food. She is cultivating her creativity as an artist and writer, interning for Eco-chick.com and guest writing for WakeUpWorld.com.

Emily Piccone, Spring 2012 InternOriginally from just outside New York, Emily graduated from the University of Vermont with a degree in environmental studies and English, and has spent the fall and winter contributing to the Norwood News, a paper focusing on the happenings of the North Bronx. As well, she shoots photos regularly for her blog emilypiccone.tumblr.com.

After almost a year of working on farms and riding in buses through South America, Emily was happy to return to the city’s parks, public transportation and of course its beautiful people.

If you are interested in one of our other writer’s bios, please click below to read more about them and to access an archive of their work.