Blake is the New Pink

You’ve gotta love a company with a moniker like Blake Hamster. Besides the cute-as-a-tiny-rodent name, the company is actually a group art project, not just another fashion label:

Blake Hamster is a collaborative effort by a loose network of designers, artists, marketeers, journalists, authors and musicians from all over the world. It is their aim to experiment with different products, production processes and distribution models while upholding a set of aesthetic and ethic ground rules.

A Blake Hamster release may take on many forms. This time it is a range of shirts, next time it could be anything from sweaters to a collection of household wares with a stylish twist, to a magazine or an art-show.

Check out their limited edition 80’s rocker-inspired shirts, which are sweatshop-free, made from 100% organic cotton and printed with non-toxic water-based dyes.

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Starre Vartan is founder and editor-in-chief of Eco-Chick.com and the author of the Eco-Chick Guide to Life. She's also a freelance science and environment writer who has published in National Geographic, CNN, Scientific American, Mental Floss, Pacific Standard, the NRDC, and many more. She lives on an island in Puget Sound with her partner and black cat. She was a geologist in her first career, and still picks up rocks wherever she goes.