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    CBS’ EcoMedia: Turning Advertising Into an Engine for Social Change

    April 12, 2012 /

    What if the commercials we watch on television weren’t merely intended to entertain and lure? What if those same commercials transformed communities by creating jobs; supporting environmental, health and education initiatives; and saving taxpayers money? Sounds pretty dreamy, doesn’t it? Well, it’s happening right now. EcoMedia, a CBS-backed company, is…

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    Lindsay E. Brown

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