Serious Style to Save You


There’s a gorgeous new e-zine out of foggy ‘ole England! (I swear the Brits are way ahead of us when it comes to making green look great.) Style Will Save Us comes from  some of the same fine folks that brought us Ergo Living, a fabulous (but short-lived) print eco magazine.  a small London-based team headed by Virginia Rowe.

And I LOVE it. It’s gorgeous. It has lots of great content. Every story tells you why whatever they’re reporting on is “good for you” and “good for the environment”. It is available digitally only (‘no paper here, we’re saving trees’) OY! Did I mention it looks fabulous?

I mean, who doesn’t love a mag that has a whole feature on re-loving terrycloth! And really hot clothes that are fair-trade Ugandan organic cotton, and the funkiest looking deoderant I’ve ever seen! Yes, I’m gushing. It’s like if H&M went eco (Hint, hint, initialed importer of lovely vestments….)

I’ll certainly be keeping my eye on this one!

Starre Vartan is founder and editor-in-chief of Eco-Chick.com and the author of the Eco-Chick Guide to Life. She's also a freelance science and environment writer who has published in National Geographic, CNN, Scientific American, Mental Floss, Pacific Standard, the NRDC, and many more. She lives on an island in Puget Sound with her partner and black cat. She was a geologist in her first career, and still picks up rocks wherever she goes.