Fair Fashion

"Birds of Prey" Video: Edun's Fall Collection is Nearly Here!

I have three pieces in my closet from Edun, the made-in-Africa ethical fashion line from Ali Hewson and Bono. And I wear them as often as I can without being ridiculous about it. Well-made, unusual, but still totally wearable, Edun’s stuff lasts forever.

The brand partners with Nairobi “Crochet Sisters” to create lace detail on their clothes, and works with farmers in Uganda via the Conservation Cotton Initiative to grow more organic cotton in Africa.

Check out the fab “Birds of Prey” video for the Fall/Winter 2012 collection. Who doesn’t love owls??

Birds Of Prey from edun on Vimeo.

Starre Vartan is founder and editor-in-chief of Eco-Chick.com and the author of the Eco-Chick Guide to Life. She's also a freelance science and environment writer who has published in National Geographic, CNN, Scientific American, Mental Floss, Pacific Standard, the NRDC, and many more. She lives on an island in Puget Sound with her partner and black cat. She was a geologist in her first career, and still picks up rocks wherever she goes.