Fair Fashion

Eco Chick Giveaway: Fair Fashion from Treetie

This scarf from Treetie could be yours.

Treetie (pronounced like ‘treaty’) is a new online boutique offering eco friendly and fair trade women’s fashion apparel, accessories, and gifts. Its founder, Nichole Dunst, said the name of the company represents a treaty she’s forging between fashion and Mother Nature. Nichole and team carefully vet each item and brand to ensure that an ethical, and environmentally responsible approach to garment production is practiced.

“I hope to make it easier to make ethical choices when shopping for the latest trends,” said Nichole. “Treetie is not just an outlet for eco-conscious shopping, but also an ode to the Earth and a mission to help preserve all it has to offer.”


ShopTreetie.com offers a range of price points as well as a variety of merchandise, from basic tanks and denim to trend-setting dresses and outerwear. A percentage of all profits are donated to 1% For the Planet.

Eco Chick is giving away the fun and colorful  infinity scarf by the Andean Collection in sunset orange pictured in both photos above. The scarf is made of acrylic and has been hand-woven on looms by artisans in Ecuador. The Andean Collection has helped change the lives of the artisans it partners with by creating jobs with fair wages, offering training and scholarship programs, and sourcing sustainable resources that minimally impact the South American ecosystem.

DEETS: You can win the scarf shown above by simply signing up for Eco Chick’s newsletter. We’ll randomly select a winner from entries made between 11am EST on Friday, November 9, 2012 to midnight EST on Thursday, November 15th. We’ll announce the winner on Eco Chick’s Facebook page. Good luck!

While you’re waiting to hear if you won, check out our friends at Treetie on Facebook and Twitter.

Lindsay has spent her career at the intersection of media and social change. In her role at Eco-Chick, Lindsay has established partnerships and campaigns with some of the world’s most-recognized companies committed to sustainability and CSR. She co-created the popular interview series “Heroines for the Planet” that features groundbreaking women who share courage and a deep passion for protecting people and the Earth. Lindsay is the Marketing and Sustainability Manager at Health-Ade Kombucha and previously served as Director of Communications at the social enterprise CBS EcoMedia. There she directed corporate advertising dollars to the nation’s most effective non-profits tackling urgent social issues in local communities and was awarded CBS Corporation’s prestigious Share-the-Vision award. She has written for Whole Living Magazine, Edible, Cottages & Gardens, From The Grapevine, EarthHour.org, Eco-Age.com, and for environmentalists Laura Turner Seydel and Susan Rockefeller. Lindsay holds a BS in Global Business Studies and Marketing from Manhattan College, and received the 2012 Honors Award at Columbia University Graduate School of Journalism.