Fair Fashion

Conscious Style Inspiration at Fashioning Change


Fashioning Change is intent on, well, changing the face of fashion. Users select the name-brands they’re familiar with, and their recommendation engine serves up sustainable and ethical alternatives, based on price point and style.

Ahhh, someone finally bridging the gap effectively between consumers and the great green brands we love.

If you fancy following celeb fashion, the San Diego-based company will help you land the looks better with their just-launched “Get the Looks.” Now you can easily one up — ahem … I mean recreate — some of your favorite fashion-forward celebs’ looks with the site’s eco-chic recommendations.

Jessica Alba will have nothing on you.

The site’s co-founder, Adriana Herrera, is a young, driven, tech-savvy superstar who has set out to revolutionize the fashion industry.

“We’re all about using top emerging technology for social good.”

Watch their newest style video:


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Lindsay has spent her career at the intersection of media and social change. In her role at Eco-Chick, Lindsay has established partnerships and campaigns with some of the world’s most-recognized companies committed to sustainability and CSR. She co-created the popular interview series “Heroines for the Planet” that features groundbreaking women who share courage and a deep passion for protecting people and the Earth. Lindsay is the Marketing and Sustainability Manager at Health-Ade Kombucha and previously served as Director of Communications at the social enterprise CBS EcoMedia. There she directed corporate advertising dollars to the nation’s most effective non-profits tackling urgent social issues in local communities and was awarded CBS Corporation’s prestigious Share-the-Vision award. She has written for Whole Living Magazine, Edible, Cottages & Gardens, From The Grapevine, EarthHour.org, Eco-Age.com, and for environmentalists Laura Turner Seydel and Susan Rockefeller. Lindsay holds a BS in Global Business Studies and Marketing from Manhattan College, and received the 2012 Honors Award at Columbia University Graduate School of Journalism.