Fair Fashion

Fashion Revolution Day is Coming: Are You #InsideOut?

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Fashion Revolution Day, this April 24th, is a day of remembrance—and action—for the 1,133 people who were killed (along with 2,500 injured and 800 children orphaned) last year in the garment factory collapse in Bangladesh. (All to make our cheap clothes a little cheaper.)

 This April 24th, people around the world — from designers and icons, to high street shops and high couture, from cotton farmers and factory workers, to campaigners, academics, the media and any individual who cares about what they wear – will come together to say the same.

We’ll start by remembering its victims and raising awareness of the fashion industry’s biggest challenges. But because we want fashion to be a force for good we will challenge the industry to do better and celebrating fashion and spreading excitement about the power it has to make big change happen fast.

You can help by wearing an item of clothing inside out and asking one simple question: Who Made Your Clothes? Be curious, find out, do something to encourage greater transparency.



You can also get involved by posting an #insideout outfit (that’s right, just turn your clothes inside out and snap a pic), and you could win an incredible grand prize (amazing eco fashion clothes!); just post to Fashion Revolution’s Facebook page.

And check out the Events page to see if there’s something happening in a city near you!

Starre InsideOutThat’s me, above, with my #insideout outfit for Fashion Revolution Day; Gudrun Sjoden tights, a Dolan (made in Los Angeles) woven top, and a Bulldog (made in USA) denim skirt.

Starre Vartan is founder and editor-in-chief of Eco-Chick.com and the author of the Eco-Chick Guide to Life. She's also a freelance science and environment writer who has published in National Geographic, CNN, Scientific American, Mental Floss, Pacific Standard, the NRDC, and many more. She lives on an island in Puget Sound with her partner and black cat. She was a geologist in her first career, and still picks up rocks wherever she goes.